Publish to WordPress, Blogger and social media from one editor
Turn one update into a blog post on WordPress or Blogger and a post on every social network — connected safely, scheduled together.
Your website is where the full story lives; social media is how people find it. Publishing both at once — from the same draft — means the blog post and the announcements go out together, every time.
How do you connect WordPress safely?
- 1Create an application password
In WordPress, open Users › Profile, scroll to Application Passwords, name it after the tool and create it. Your site needs to use HTTPS.
- 2Use an account that can publish
The WordPress user needs the Author, Editor or Administrator role.
- 3Connect
In Publishing Studio, choose WordPress and enter your site address, username and the application password.
How do you connect Blogger?
Choose Blogger, sign in with the Google account that owns the blog, and pick the blog to post to.
How does one draft become a blog post and social posts?
On the blog
- The full text, with a title
- Images and video in the post
- Tags and categories on WordPress
On social networks
- A short summary and the link
- One strong image or video
- Text tailored per network
| Network | Characters | Media | Formats |
|---|---|---|---|
| WordPress | 100,000 | up to 20 images or up to 5 videos | post |
| Blogger | 100,000 | up to 20 images or up to 5 videos | post |
| Tumblr | 100,000 | up to 30 images or 1 video | post |
| 63,206 | up to 10 images or 1 video | feed, reel, story | |
| 2,200 | up to 10 images or 1 video (required) | feed, carousel, reel, story | |
| X | 280 | up to 4 images or 1 video | tweet |
Before you publish
- Give the blog post a clear title and first paragraph — they become the preview.
- Override the social text: a summary, not the whole article.
- Add an image that works both as the blog's featured image and on social.
- Schedule both for the same moment so the link is live when people click.
Is an application password safe?
Yes. It can only be used by apps to publish — not to log in to your dashboard — and you can revoke it from your profile at any time.
Does it work with WordPress.com?
It works with sites that support application passwords, which is standard in self-hosted WordPress.
Can I post to Tumblr too?
Yes. Tumblr connects by signing in, and one login can post to each of your blogs.